Twist and Dump

Water bottles take up much space when dumped. What with all the empty space inside? Unless you crush them (which is hard to do with bare hands) or fill them up with other wastes, they would really bulk up your garbage cans, and worse, the dump sites.

But Coca Cola Japan is making a way to be eco-friendly. Their new bottled water I LOHAS can easily be twisted with your own hands before you throw them in the garbage. Not that it matters much because water bottles are still plastic, but at least they're trying to make the waste smaller.

Watch the ad below.